After a long and magical journey of working with major brands, the hubby and I packed up the kids and made a sea change to the Margaret River region in Western Australia, a hot-spot holiday destination where the “lifestyle” is one of the secret ingredients to this happy place. We believed we could change things up, by mixing work with pleasure and so Humidity Lifestyle was born.
After a lifetime in fashion and a changing world on so many levels, it got me thinking… I should create a range of sustainable fashion that crossed over our lifestyle choices. Styles not for one occasion or destination, but many. Work, every day, travel and holiday pieces we would reach for over and over, that would eventually wear out before we had the chance to throw them out. Relaxed, on trend fashion we could mix and match to most of our lifestyle choices sprinkled with a touch of “holiday essence”.
Real sustainability, is found in pieces you wear from one occasion and one season to the next. Buying a linen shirt that you can wear to the work, throw over your jeans on the weekend and take on holiday - makes sense. The time has come, to stop filling our cupboards with pieces we only wear some of the time and think quality over quantity.
Humidity caters for a variety of ages, body shapes, climates and seasons- designed for the young and young at heart. We are a lifestyle brand – about all of you andyourlifestyles. We fit test, tweak and adjust our designs to flatter even the bits you don’t think are flattering. We can all look amazing with the right fit and styling. Our garments are designed to make you feel and look your very best every day and on holiday, year in year out!
Humidity is one Australia’s leading lifestyle brands and is stocked extensively by some of the most beautiful lifestyle stores, resorts and boutiques across Australia and New Zealand. Please visit our stockists page for your local stockist. Stay tuned as you watch us spread our more sustainable lifestyle approach to fashion across the globe.